Amazon Prime to allow offline viewing

Amazon Prime has made a significant leap in its battle with other on-demand video services. How? By offering the ability to download and view content offline. The feature had been available before, but only for those using Amazon Kindle or Fire devices. Now anyone with iOS or Android can benefit from the feature.

Amazon Prime Video offers clear differentiation from Netflix who earlier this year stated they would never add offline playback, but it’s worth noting that some titles will be unavailable for download due to licencing agreements.

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